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Over-exfoliation

Naked Poppy sent this email to their subscribers on August 16, 2023.

Plus, how to skin cycle. ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­

Text-only version of this email

NakedPoppy INNER CIRCLE OVER-EXFOLIATION If there’s a transformative step in your skincare routine, it’s exfoliation — a.k.a. the act of buffing away or dissolving the glue that holds dead skin cells together. By removing the excess dead skin cell buildup, you stimulate cell turnover and new skin cells, resulting in skin that’s renewed, smoother, and healthier. This is a great way to nurture glowy-looking summer skin. But, as with so many things in life, it’s possible to have too much of a good thing. And if you exfoliate too frequently or with formulas that are too powerful for your skin type, that can inadvertently lead to over-exfoliation — and it's more common than you might think. With that in mind, here’s how to know when you’ve over-exfoliated, and how you can restore your skin back to its most radiant and smooth. * Over-exfoliation is essentially a damaged skin barrier. It's the Pandora’s Box of skin health, leading to redness, discomfort, and other signs of inflammation. * How does over-exfoliation even happen? Well, people often love that squeaky-clean feeling that comes after cleansing or exfoliating, and can accidentally over-do it. * If you ever find yourself feeling like you've over-exfoliated, start by babying your barrier. Moisturize twice per day to give yourself the water and oil it needs. Moisture is key — now and always. * Then, slather on SPF, as the sun and UV radiation can make any inflammation, irritation, and redness worse. * Make sure to use a well-formulated exfoliant  — the ones we carry on NakedPoppy are all screened by a scientist — and that's suited for your individual skin. Log in to see how each one rates specifically for you. Want the full guide to how to identify over-exfoliation and what to do about it? Head to the blog now. Shop Top-Rated For You AUGUST GOODIE Good news: for a short time, our top-rated NakedPoppy Awaken Eye Cream Mini comes free with orders of $125+. Did we mention it retails for $25? Awaken is the ideal all-around eye cream, tackling puffiness, dark circles, and dry skin in one go. It's also a favorite of actress Alison Brie, appearing in the likes of Real Simple, POPSUGAR, Well + Good, and mindbodygreen. Shop Top-Rated For You and Get Your Eye Cream To qualify for your complimentary eye cream, just place your order of $125+. It'll automatically be included in your order. — a term coined by dermatologist Dr. Whitney Bowe — might be a buzzy trend, but we think this one’s actually worth its weight. Here’s why. By scaling-back your daily skincare to just cleanser and moisturizer, and sprinkling in your actives (like exfoliants and retinol), you can get major results while spending less time applying your skincare. Every night, you’ll both cleanse and moisturize. Those are your staples. Then, depending on the night, you might use a chemical exfoliant or a retinol. Use this visual as your guide! FORWARD THIS EMAIL TO FRIENDS — AND JOIN US ON INSTAGRAM! Button Text © 2022 NakedPoppy. All Rights Reserved 268 Bush Street, San Francisco, California 94115
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