NakedPoppy INNER CIRCLE YOUR GUIDE TO DARK CIRCLES Dark circles have long been considered the hallmark of poor sleepers and new moms everywhere. But did you know there's actually more to the science of addressing them than just getting more rest? Here's the science behind what contributes to dark circles, plus what you can do about them. * Dark circles are usually the result of light reflecting off the skin. * The following factors can contribute to dark circles: sun damage, which can create hyperpigmentation in the area; puffiness, which can cast shadows; and the passage of time, which can result in the natural shifting of the muscles and fatty zones in the face, exaggerating the appearance of dark circles. * In some rarer cases, dark circles can be an indication of an underlying health issue, so consider working with a doctor to determine the root cause. * To address them, try moving up your bedtime, even if it's just by 30 minutes. Keep yourself hydrated and opt for nourishing food whenever possible. * Reach for an eye cream designed to target dark circles. NakedPoppy Awaken Eye Cream stars caffeine, which can temporarily constrict the blood vessels underneath your eyes for a brighter look, as well as vitamin C, a skin brightener. Quinoa extract helps reduce puffiness. * Concealer is great, but even better? Beginning with a color corrector. Color corrector uses color theory to neutralize discoloration—in this case, dark circles—before you apply concealer on top of it. If you haven't tried it before, you'll be wowed. Want all of the nitty-gritty details on brightening up dark circles? Check out "How to Make Dark Circles Disappear, Instantly and Over Time" on the blog now! Shop New and Top-Rated For You FOR A SHORT TIME... H vasossaaan 3 You're loving the NakedPoppy Renew Retinol Oil and we couldn't be more excited! Friendly reminder that it's offered at a $78 intro price (usually $88) for a limited time. Here's what one reviewer had to say: "I've dabbled in retinol over the years but gave it up when I couldn't find a clean product. Enter this product, it's light and lovely, as I haven't used a retinol in a while, I've started slowly, every other day, and within 2 weeks I already see a change in my skin. I love this product and will be buying it again." -Liz Shop the Retinol ✨ ASK NAKEDPOPPY ✨ Have a question about clean skincare or makeup? Hit reply to this email and our experts will answer the most common Q’s!  Today, in a special retinol-related edition, NakedPoppy’s research scientist Marisa weighs in. Q: "Hello! I just bought your retinol and am so excited about it. Is the recommendation to use this daily? Or how often?" -GS, via Instagram A: Excited for you! So, your order will come with instructions, but the product is intended to be used nightly. That said, to be conservative, you should start out using it 2-3 times per week and then work your way up to daily use as your skin acclimates. Most people get to daily use quite quickly.  Q: "Where is the squalene [in your retinol] sourced?" -JE, via Instagram A: Our squalene is plant-derived from olive oil that we get from an organic family farm in Italy! Shop New and Top-Rated For You IN CASE YOU MISSED IT... Here's what we've been buzzing about lately: * The Beginner's Guide to Retinoids 💫 * Meet the NakedPoppy Renew Retinol Oil, Your New Skincare Addiction 💙 * Got Stressed Face? Here's What You Can Do About It 🧖‍♀️ * Over-Exfoliation: How to Identify It and What to Do About It ✨ * Skincare Goals: How to Set and Achieve Them For Your Best Skin Yet 🤍 FORWARD THIS EMAIL TO FRIENDS — AND JOIN US ON INSTAGRAM! Button Text © 2022 NakedPoppy. All Rights Reserved 268 Bush Street, San Francisco, California 94115