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The UK uses 1.2 BILLION meters of what? 🙈

Live Coco sent this email to their subscribers on July 22, 2023.

I wanted to change immediately... ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­

Text-only version of this email

LIVE VEGAN ECO FOOD WRAPS the troubling history of plastic cling film... Re-Usable for Biodegradable over 12 months Compostable Zero Plastic Product Easy to Clean Packaging Store A very easy swap for us at home. Think of all the plastic that is not in the ocean now because of this one tiny change! - Lottie SHOP VEGAN ECO FOOD WRAPS PLASTIC CLING - A QUICK HISTORY. The earliest version of plastic cling film was accidentally born out of a chemical lab in 1933. Its durable nature fascinated chemical lab workers, who remade the substance. The remade substance was then used by car makers and the military to protect cars and aircraft. PLASTIC CLING MEETS FOOD. In the 1950s the plastic cling film we know today, came to be. Plastic cling film allowed people to preserve food when the average income was significantly lower. For this reason, its popularity skyrocketed. People trusted the company that sold the plastic cling film. Unaware of the dangerous dark side of the clear sticky wrap. THIS ALL CHANGED WHEN... the company responsible for production and distribution was acquired by another company. After acquiring the rights to sell plastic cling, the new company became worried about the plastic cling's safety. The company announced their findings. Forcing them to remake the wrap. But the public lost trust in the plastic cling film, causing both popularity and sales to plummet. What's shocking is that this only happened in 1998!  WHAT ABOUT NOW? Research has shown that under certain conditions, plastic can leach into food and drink. Causing many to become fearful of using plastic cling film to preserve the food they ingest. "BPA Free" is a term known across households. As it was recently discovered that BPA can cause an array of issues within the human body. BPA is not the only substance known to cause problems. Parabens, Phthalates, SLS & Palm Oil have caused similar similar concerns. THE ENVIRONMENTAL DAMAGE! We now also know the damage it inflicts on our environment. Plastic cling film is not properly recycled as it clogs recycling machinery. The majority of plastic cling film either: - Ends up in landfill, leaking toxins into our soil for hundreds of years. - Is sent to industrial incinerators to be burnt. - Or ends up in our oceans. Where fish can become entangled or innocently mistake it for food. According to a recent report from Keep Britain Tidy, around 1.2 billion metres of cling film are used across the UK each year. Enough to wrap around the earth 29 times! The United Kingdom is a relatively small country, so it’s scary to imagine how much the rest of the world uses… THE SOLUTION? NATURAL FOOD WRAPS. Our Vegan Eco Food Wraps have proven very popular. It was normal for us to see conscious consumers request just 1 pack of the Vegan Eco Food Wrap. But recently there has been an increase, with conscious consumers now requesting up to 4 packs! This tells us that conscious consumers are now looking to completely wipe out plastic cling film from their homes. Leaving nothing to chance and not wanting to see history repeat itself. Each wrap Vegan Eco Food Wrap is made from Pure Cotton, Organic Cold Pressed Coconut Oil, Pine Resin & Plant Based Wax (not beeswax). We used natural and organic ingredients to ensure it is as healthy as possible. For you. And our planet! 🌍💚 CHECK OUT OUR VEGAN ECO WRAPS HERE Reference Links:
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