Hard Luxury — The New Chinese Consumer
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JING DAILY##% THE BUSINESS OF LUXURY IN CHINA oAl W 2R
11.17.23
REPORT
FLASH EL SERIES HARD LUXURY THE NEW CHINESE CONSUMER JINGDAILY
HARD LUXURY — THE NEW CHINESE CONSUMER
In a post-pandemic China, the luxury market is booming — projected to represent 25% of global luxury sales by 2025. We invite
readers to learn more about this exciting opportunity via our brand new series: Jing Daily's New Chinese Consumer, and we invite
you to check out our inaugural report on China’s Hard Luxury industry.
Dedicated to exploring China's storied and ever-evolving Hard Luxury industry, this report offers a comprehensive analysis on the
new Chinese consumer, with a focus on emerging demographics and key motivations among different generations. We also delve into
how the past three years of pandemic lockdowns have influenced consumer demand for hard luxury, and provide crucial insights to
help brands pave the way for a sales resurgence in 2024.
Download now to learn more.
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