digiDirect (Digital Imaging Express Pty. Ltd.)
Up to $800 cashback (redemption) at digiDirect (Digital Imaging Express Pty. Ltd.)
Get bonus Sony cashback when you buy a participating Sony camera plus participating Sony lens(es) in one transaction (eligible camera + 1 lens = $400; eligible camera + 2+ lenses = $800 via redemption).
Deal score
51%
Mixed
Found
Found a week ago
When Deal Town found this offer
Expires
Expires 12:01am aest 23/07/2026 - 11:59pm aest 02/09/2026 (purchase window)
Supplied merchant cutoff
Deal score
How this deal scores
51%Mixed
Offer details
Terms and pricing
- Offer
- Up to $800 cashback (redemption)
- Expiry
- 12:01AM AEST 23/07/2026 - 11:59PM AEST 02/09/2026 (purchase window)
Conditions
- Cashback is via redemption after purchase of participating Sony camera + participating Sony lens(s) in a single transaction.
- Purchase an eligible camera and lens between 12:01AM AEST 23/07/2026 and 11:59PM AEST 02/09/2026.
- Redemption period runs 12:01AM AEST 23/07/2026 to 11:59PM AEST 16/09/2026.
- If you buy an eligible camera + 1 eligible lens you receive $400 cashback; if you buy an eligible camera + 2 or more eligible lenses you receive $800 cashback (via redemption).
- Full terms & conditions apply (see Sony cashback T&Cs).
- Purchase an eligible Sony camera + eligible Sony lens in one transaction to receive $400 cashback.
- Purchase an eligible Sony camera + 2 lenses to receive $800 cashback.
- T&Cs apply; redemption details and full terms & conditions available at cloud.marketing.sony.com.au/cashback-july-26.
Useful answers
Frequently asked questions
- What is the current digiDirect (Digital Imaging Express Pty. Ltd.) offer?
- Up to $800 cashback (redemption) is the current offer recorded for digiDirect (Digital Imaging Express Pty. Ltd.). Final pricing and eligibility are set by the merchant.
- When does this digiDirect (Digital Imaging Express Pty. Ltd.) deal expire?
- The supplied expiry is 12:01AM AEST 23/07/2026 - 11:59PM AEST 02/09/2026 (purchase window). Merchant timing and timezone rules can affect the final cutoff.
- What conditions apply to this deal?
- The supplied conditions are: Cashback is via redemption after purchase of participating Sony camera + participating Sony lens(s) in a single transaction.; Purchase an eligible camera and lens between 12:01AM AEST 23/07/2026 and 11:59PM AEST 02/09/2026.; Redemption period runs 12:01AM AEST 23/07/2026 to 11:59PM AEST 16/09/2026.. Check the merchant page for the complete current terms.
Source evidencedigiDirect <noreply@edm.digidirect.com.au> View sourceHide source
Sourced from a promotional email from digiDirect (Digital Imaging Express Pty. Ltd.) received a week ago. Evidence we found mentioned: "“purchase a participating Sony camera model and one participating Sony lens… eligible for a bonus cashback of $400, or double up and purchase two or more Sony lenses… eligible for $800 cashback via redemption .” “Purchas...".
Evidence used for this offer
- $400 cashback with eligible camera + 1 eligible lens; $800 cashback with eligible camera + 2+ lenses.“purchase a participating Sony camera model and one participating Sony lens… eligible for a bonus cashback of $400, or double up and purchase two or more Sony lenses… eligible for $800 cashback via redemption .”
- Purchase and redemption timeframes.“Purchase an eligible Sony camera and lens between 12:01AM AEST 23/07/2026 - 11:59PM AEST 02/09/2026. Redemption Period 12:01AM AEST 23/07/2026 - 11:59PM AEST 16/09/2026.”
- Terms available on Sony cashback page; deal presented as cashback with select combos.“Redemption details and full terms & conditions available at cloud.marketing.sony.com.au/cashback-july-26 (ABN 92 122 703 806).”
Final eligibility can depend on merchant terms, product exclusions, cart value, location, account status, and checkout timing.
Shopper discussion
Community
Loading shopper notes...